4 Artificial Intelligence Tools for Better Digital Marketing

Mar 6, 2023 | Monday Memos

Today I have some digital marketing tools for a successful artificial intelligence strategy. Here’s four links with tips and tricks to kick start your work week.

Building a brand involves using the latest technology that will grow your influence and reach. Your business can leverage new tools and stay ahead of the competition in the midst of changing marketing trends. Want to improve your reach online? Take advantage of these resources, and let me know how these work for you!

1) Improve enterprise content – Acrolinx

This artificial intelligence based platform can help bring a human element into AI driven content. Acrolinx offers technology that enables you to better connect with your customers and grow your business online. Their software provides great results with accurate measurement of your engagement and actions taken by your community. Produce a consistent message that your audience will be drawn to and keep your team in sync with all of your campaigns.

2) Communication powered by AI – Invoca

Increase your business sales by tracking customer communication with artificial intelligence. Invoca includes call tracking and analytics that enables you to personalize the customer experience and improve digital interactions. Expand your reach and optimize your marketing campaigns with this great tool. Features include integration with Facebook, Instagram, Salesforce, and Adobe.

3) Connect and grow your sales – Drift

Measure your conversations and marketing data through personalized messaging. Drift helps you to check all of the major social media networks to find out how your community is responding. Gain quality leads through their AI bots and improve conversion rates with their expert sales agents.

4) Optimize your content with AI – Phrasee

Power up your email marketing with on-brand conversations. Phrasee uses advanced deep learning to improve your customer engagement and increase revenue in a human voice that matches your brand. The software learns from your subscriber’s responses then helps tailor messages for your target market. More personalized contents means more clicks and open rates for your business emails.

Hopefully you will find these artificial intelligence tools useful to your marketing strategy. Are there any that you would like to add as well?

Have fun with these tips and tools.

Wishing you a FAN-tastic week!

Susan Gilbert

These weekly tips are offered by Susan Gilbert, a Top 100 Digital Marketing Influencer of 2022 <<< Click to see the Report.

But, did you know that Susan’s real passion and work in the world is helping entrepreneurs write the book they’ll be remembered for?

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