4 of the Best Podcast Tools for Brand Building

Feb 14, 2022 | Monday Memos

Today I have some resources to help your brand podcast stand out and attract more subscribers. Here’s four tools with tips and tricks to kick start your work week.

Podcasting is a great branding and audience building tool used by leaders in various industries. In order to get off to a successful start you need to have the right resources in place. These will enable you to attract viewers and listeners who will spread the word about your business. Would you like to grow your online audience and connect with other influencers? Take advantage of these podcast tools, and let me know how they work for you!

1) Launch your podcast quickly and easily – PodOmatic

Record, publish, and build an audience with this simple tool. PodOmatic is made for those who do not have time for complicated software, and makes creating a professional podcast simple. Integrations include Pandora, Spotify, Google Podcasts, Apple Podcasts, and Deezer. Track your audience growth with built-in statistics as well as promotion to your social media accounts.

2) Share presentations, video, and more – Microsoft Skype

Take advantage of live video and chat. Microsoft Skype is not only great for business meetings and communication, but can also be used for an exclusive podcast to a select audience. The live chat video is high quality, and simple to use — anyone who has downloaded the software can participate. Interact with your online audience, send files, make a call, share your screen and much more.

3) Increase engagement – Simple Podcast Press

Gain more downloads and build your email list with this smart plugin for WordPress. Simple Podcast Press automatically publishes your podcasts directly to your website, and includes a call-to-action optin that will increase your signups. The software is easy to install and set up. Just enter your iTunes URL and you’re ready to go. The player is mobile friendly and includes your description and branded images.

4) Be right where your audience is – Fusebox

Do you need to attract more listeners? Then you will love Fusebox, which makes interacting with your audience simple right from your website. Build your list with an interested audience while establishing trust through engaging podcasts. Website integration allows for you to encourage downloads of your podcast as well as functionality to include your episodes in many email service provider services like Mailchimp and ConverKit. Attract a larger audience through places like Spotify, iTunes, Google Podcasts, and Podpage.

Hopefully you will find these podcast tools useful to your branding strategy. Are there any that you would like to add as well?

Have fun with these tips and tools.

Wishing you a FAN-tastic week!

Susan

0 Comments

Submit a Comment

Your email address will not be published. Required fields are marked *

Pin It on Pinterest

Share This