4 Paid Advertising Tools That Can Increase Your Sales

Apr 11, 2022 | Monday Memos

Today I have some advertising resources that can help you to increase your business leads and sales. Here’s four links with tips and tricks to kick start your work week.

If you want more brand visibility then it is essential to invest in paid advertising in addition to organic methods. The best places to do this is with Google Ads, Facebook and Instagram. Do you need to improve your sales online? Take advantage of these great ad tools, and let me know how these work for you!

1) Leverage commerce media – Criteo

Use technology to better connect with brands and customers for more conversions. Criteo allows you to hone in on the right prospects and provide offers just when they need them in real-time. The software includes an intelligent algorithm with connections to 16,000 publishers with precise CPC tracking and management. Gain a better understanding of the customer journey, their behavior and intent in 96 different countries.

2) Solution for display advertising – ReTargeter

Not all advertising campaigns function the same way. ReTargeter provides re-targeting services for both websites and social media that is tailored to your audience. Optimize your ads based on email opens, clicks, engagement, and more. This tool will improve your online sales by helping you reach authentic buyers instead of spam bots.

3) Generate more leads and sales – SharpSpring

Reach your target market online through marketing automation and CRM. SharpSpring from Constant Contact helps your business to optimize all of your marketing campaigns, and create specific sales funnels for a more targeted reach. Easily track your revenue, manage multiple websites, and get detailed analytics from one dashboard. Use their dynamic customization feature to reach more customers and increase your conversion rates much faster than traditional marketing methods.

4) Give your eCommerce sales a boost – AdRoll

Would you like to attract reach more people who are ready to buy online? AdRoll offers in-depth audience targeting and helps your brand stand out to leads where they are at. Create campaigns that provide continuous insights on performance as well as stay up to date on the latest changes on social media. This tool will also help you reduce shopping cart abandonment as well as decrease bounce rates through dynamic ads.

Hopefully you will find these advertising tools helpful for your online business sales. Are there any that you would like to add as well?

Have fun with these tips and tools.

Wishing you a FAN-tastic week!

Susan

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