Today I have some solid resources to help you improve your social media reporting for better performance. Here’s four links with tips and tricks to kick start your work week.

Tracking your activity and results from posts and ads can make all the difference when building a brand for your clients. Using these tools will help you to grow their social following and increase sales. Would you like to know exactly how to better reach a target market? Take advantage of these top tools used by the pros, and let me know how these work for you!

1) Gain a better competitive edge – Meltwater

Discover a full view of your marketing campaigns. Meltwater provides information and data on social media and consumer trends, brand reputation, and social listening. Use this software to find and connect with the media as well as engage with your customers. Their built-in AI technology will help you better understand your audience and reach more influencers that align well with your brand.

2) Increase brand loyalty – Talkwalker

Build trusted relationships by winning over your customers. Talkwalker allows you to use social listening data to measure your brand performance. Compare your brand with their social benchmarking tool, which will help you stay ahead of the competition. Further your reach through targeted engagement, which will also help improve a loyal following.

3) Precise audience data – YouScan

Get better insights on exactly who your target market is and what they are looking for. YouScan is a simple tool that your business can use to engage in AI-driven social listening as well as image recognition technology. Find out what consumer sentiment is currently about the competition as well as your own brand.

4) Know how to strategize – Adobe Campaign

Would you like to find out how to better reach your audience online? Adobe Campaign is great way to find out who is providing feedback for better insights into how to best meet the needs of your target market. Features include cross-channel customer data, market research, reporting tools, information on the views and sales of your prospects and customers, and much more.

Hopefully you will find these social media reporting tools useful to your business clients. Are there any that you would like to add as well?

Have fun with these tips and tools.

Wishing you a FAN-tastic week!

These weekly tips are offered by Susan Gilbert, a Top 100 Digital Marketing Influencer of 2022 <<< Click to see the Report.

But, did you know that Susan’s real passion and work in the world is helping entrepreneurs write the book they’ll be remembered for?

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