by Susan Gilbert | Mar 27, 2015 | Digital Marketing
How Endorsements From Influencers Can Improve Your Social Influence and Reach Would you like to get more visibility for your products and services online? Have you ever wanted to approach high-level influencers, but didn’t know where to start? Getting...
by Susan Gilbert | Mar 25, 2015 | Digital Marketing
Want to be in the news? If you want journalists to write about you in the news and their blogs, there are some necessary steps to take before you start pitching. I’ll outline here the steps to take that include having a media kit, writing a good email, and...
by Susan Gilbert | Mar 23, 2015 | Monday Memos
Track Your Mentions Online With These Social Monitoring Tools Monday Memos is a short list of the best finds across the internet to start your week off right. Today I have some social monitoring resources to help you improve your social media and blog interactions....
by Susan Gilbert | Mar 20, 2015 | Digital Marketing
Choosing Your Angle or “Hook” If you want the news media to write about you, you have to give them what they want: Something that’s going to make them look good to their audience. This means you can’t just send a blogger or reporter a blatant sales pitch for your...
by Susan Gilbert | Mar 18, 2015 | Digital Marketing
Why Blogging is Important: Top Authors Weigh In It’s more important than ever for authors to have a strong online presence whether they are just beginning their publishing journey or building on what has already been established. Without a blog in place on your...