by Susan Gilbert | Feb 3, 2014 | Monday Memos
“Simple Tricks To Make Marketing More Productive” Monday Memos is a short list of the best finds across the internet to start your week off right. Today I have some resources for keyboard tricks and social media hacks for efficient...
by Susan Gilbert | Jan 31, 2014 | Digital Marketing
Do you want to attract the perfect customer into your business — the ones who you love to work with and who love working with you? Of course you do! “Discover Who Your Target Market Is” The point of market research is to gather data and give you a...
by Susan Gilbert | Jan 30, 2014 | Digital Marketing
Five Steps For Online Market Research For target market research, the Internet is a blessing. Never has there been so much information about consumers and how they think right at your fingertips. In years past, marketing firms and businesses had to rely solely on...
by Susan Gilbert | Jan 29, 2014 | Digital Marketing
“Research?” – I hear the sighs from here. Market research is the base of understanding who your target market is; and, developing your brand. This is not a time to rely on guesswork. While many individuals do not relish doing this...
by Susan Gilbert | Jan 28, 2014 | Digital Marketing
Are You Focused On Your Target Market? Whether you are just starting your book publishing or local business – or you’ve been in business for a long period of time – a very important question to ask yourself is: “Do I know who my target market...
