Latest Posts
Grow Your Online Community With The New Google Plus
Why You Should Be Marketing On Google Plus Are you ready to ramp up your marketing strategy on Google Plus? If you answered "No", you may want to reconsider. The new Google Plus design, launched in mid-November, provides more emphasis on niche communities that bring...
Should Your Brand Advertise on Instagram?
Reach a Mobile Audience for More Sales with Instagram Advertising Since its acquisition by Facebook in 2012 Instagram has quickly grown to the top spot of social networks in the world of mobile marketing. Advertising is quickly becoming lucrative for brands and...
Increase Your Holiday Sales with Pinterest
How to Tap Into Pinterest Marketing for More Business Sales for the Holidays This holiday shopping season social media is a much larger factor than even a year ago for driving more leads and customers to your business. While Facebook remains at the top of the scale,...
Are Your Social Media Connections Attracting Influencers or Spam?
Audit Your Social Media Profiles to Improve Your Connections Have you taken a look at who your followers are on social media lately? You might be surprised to learn how many are not relevant to your branding strategy, and this can directly impact your level of...
How Klout Calculates Your Score: New Report
Lithium's New Klout Score Report Reveals Methodology Klout is the premier measurement tool which analyses your social media activity through a proprietary algorithm. Your score, which is valued anywhere from 1 to 100, is based on several factors, many of which have...
What the Blab?
I was recently invited by Richard Krawczyk to participate in a podcast/interview with him on Blab. While I was honored by the invitation and wanted to do the interview, there was a slight feeling of dread when I found out it wouldn't be done on Skype or by phone. You...
