Developing Your Branding Story When we think about the important aspects of building our brand, most people will focus on Name, Logo, Identity, Colors, Marketing and Strategy. While those along with your product and services are important components to your business...
Launching Your Author Platform is Not Rocket Science
Simple Steps to Build Your Author Platform You’ve worked hard on writing your book, creating the synopsis, have signed with an agent, and together are pitching your book with the hope of a publisher picking it up. You believe that a publisher will judge your book by...
Stay On Track With Your Social Media Plan
How to Stay Focused With Your Social Media Marketing for More Success Your social media plan is like the rails that your social media train runs on. Without the rails, the train could still move quickly – But it would just run everywhere, and quite possibly be...
Build New Connections With LinkedIn Groups
How Your Business Can Benefit From LinkedIn Groups One of the first things your business will want to do when you sign up for the LinkedIn social network, is to start joining and interacting in niche groups. This can save you time, give you access to more followers...
5 Guest Blogging Mistakes to Avoid
Get The Most Out Of Your Guest Blogging Posts Guest blogging is a journey and it requires some planning on your part. If you are willing to commit the time and the effort, you can produce content that will meet your goals while helping someone else achieve theirs as...
#Hashtags: How They Differ On Each Social Network
Learn What Hashtags Mean On Each Social Network Twitter may have been the first social sharing site to use hashtags to increase visibility -- other networks like Facebook, Instagram and Google Plus have become just as important when it comes to getting your content...
Why Do Animated Videos Work?
The Power of Animated Videos "Girls just want to have fun." Ok - not just girls. We all like to be entertained and have fun. We're also becoming very accustomed to 'watching' when online instead of reading. So keep that top of mind when considering why animated videos...
Get Your Message Out With Media Marketing
How Media Marketing is Effective for Brand Building Have you felt stuck this year after trying every media marketing method out there? Are you spinning your wheels without any real results? It can seem impossible to master reaching your market online without spending...
Magnetic Content Marketing Equals Unique Problem Solving
Attract More Leads With Magnetic Marketing Magnetic content is perhaps the most important part of becoming successful online. This is because your content can make or break your business - the better it is, the more people will read it and share it with others. If...
The Importance Of Creating A Consistent Brand Image
Why Brand Consistency Is Important Building a brand is all about consistency. Your customers expect to have the same experience whenever they deal with your brand without any confusion. This consistency will lead to customer reliability and trust. An important part of...
