Use Influencer Marketing with SEO Optimization to Grow Your Reach In order to grow your brand your business needs to combine your existing SEO efforts with influencer marketing. No longer do we produce content just for search engine visibility -- our audience is now...
Increase Your Website Sales and Ranking with Silo Architecture
How Silo Architecture Can Attract Visitors And Google to Your Website Would you like to see higher search engine rankings for your website? Are visitors not getting the information they need right away when they arrive? If you use WordPress then a silo architecture...
Time for a Journey
Hello Dear Readers, Starting today I am journeying outside the country and undertaking a personal challenge - walking 500 miles on the Camino de Santiago which will take about five (5) weeks. My Monday Memos posts will continue during this time, but my regularly...
Why You Should Add Medium to Your Content Marketing Mix
Improve Your Content Marketing Reach With Medium If you are seeking new methods to increase your blog's readership in addition to social media marketing, LinkedIn publishing and guest articles then Medium works as a great companion to add more visibility for your...
Win Over Your Brand Audience
How to Attract a Large Brand Audience With a Creative Strategy A branding strategy that stands out to your community is one which employs a unique perspective that moves your audience through techniques like storytelling, eye-catching videos, and live interactions on...
Are You Getting the Right Results From LinkedIn InMail?
How to Effectively Use LinkedIn InMail to Attract More Sales If you are like most business owners you've probably skipped over several InMail messages on LinkedIn at the start of your day in order to get to the most important matters. In fact, you may have come across...
3 Step Formula for Webinar Success
Many of my clients are changing their business orientation to include online video webinars. They have attended other people's webinars, ended up purchasing products as a result, and thought, “This looks pretty easy – I should be doing this!” However, often they...
Why You Need Professional Editing For Your Next Book
How Professional Editing Can Help Bring More Readers to Your Next Book The goal of writing your book may be to educate, entertain, or inspire. Your heart and soul has been poured upon that pages over weeks, months and sometimes years. While a great outline and game...
Social Selling With Twitter
Would you like to find new prospects with Twitter? You can use this micro blog platform to get your message out there and add leads to your existing sales funnel. Twitter is a perfect venue to communicate with your audience and attract more buyers for your business....
Content Marketing That Sells
Create a Content Marketing Strategy That Will Compel Your Audience to Make a Purchase Is your content marketing producing the conversion rates you would like to see? Would your audience refer to your articles, video and social media posts as compelling? It may be time...