Time for a Journey

Hello Dear Readers, Starting today I am journeying outside the country and undertaking a personal challenge - walking 500 miles on the Camino de Santiago which will take about five (5) weeks.  My Monday Memos posts will continue during this time, but my regularly...

Win Over Your Brand Audience

How to Attract a Large Brand Audience With a Creative Strategy A branding strategy that stands out to your community is one which employs a unique perspective that moves your audience through techniques like storytelling, eye-catching videos, and live interactions on...

3 Step Formula for Webinar Success

Many of my clients are changing their business orientation to include online video webinars.  They have attended other people's webinars, ended up purchasing products as a result, and thought, “This looks pretty easy – I should be doing this!”  However, often they...

Social Selling With Twitter

Would you like to find new prospects with Twitter? You can use this micro blog platform to get your message out there and add leads to your existing sales funnel. Twitter is a perfect venue to communicate with your audience and attract more buyers for your business....

Content Marketing That Sells

Create a Content Marketing Strategy That Will Compel Your Audience to Make a Purchase Is your content marketing producing the conversion rates you would like to see? Would your audience refer to your articles, video and social media posts as compelling? It may be time...

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