I am often introduced to an author weeks before their book is due to launch and they need a website, assistance with their social media, or both. At this point, we are behind the eight ball because while we can get that done, that new site won't have any...
Can Your Link Usage Cause A Penalty From Google?
Four Things to Avoid Post Panda Getting links from social media used to be all the rage, but is it still safe to do post Penguin and Panda? Will social media links cause a penalty from Google? Penguin 2 went into affect last Friday, October 4th. Make sure you are...
Why Social Sharing Matters: Social Signals Traffic Map [Infographic]
We created this Infographic to visually demonstrate why social sharing matters. It follows up on my Social Signals article series that will increase your website traffic in the new SEO world. If you missed any of the articles, here they are: How to Ensure Your Content...
Build Your Authority with wikiHow Tutorial
Connect With A Large Audience Through wikiHow From Wikipedia, the free encyclopedia, “wikiHow is a web-based and wiki-based community, consisting of an extensive database of how-to guides. wikiHow's mission is to build the world's largest and highest quality how-to...
Use A Heatmap To Learn How Visitors Interact On Your Site
You are getting traffic to your website but the conversion rate isn’t what it could be. You’ve set up testing but you want to know where on your site visitors are clicking. Visual Website optimizer’s heatmaps tool allows you to do just that. What are Heatmaps?...
Specify Who Will See Which Version Of Your Website
Different visitors will behave differently on your website. Visitors are there for different reasons. Maybe they want to purchase one of your products or join your organization. Maybe they are simply doing research or landed there by mistake. Almost every website and...
Why Your Author Website Should Include A Media Kit
You've created a website for your book and have all of the right elements in place such as compelling content, purchase information, perhaps a book trailer, an About page with description, and social media links. But an important element that many...
Will Klout help me sell more books?
Since the release of my book, Klout Score: Social Media Influence, I've often been asked by authors, "Will Klout help me sell more books"? And my answer is Yes and No. Yes - knowing how to utilize Klout will help you sell more books by increasing your reach with high...
Infographics are Made for Sharing – Learn How to Create an Embed Code
Infographics are a great way to quickly share information visually, while increasing website traffic, and generating more back links. A good infographic can help move you improve search engine results, and generate more leads. After all of the hard work...
Google Keyword Tool Bites the Dust and Keyword Planner Enters the Room
An era has passed with the demise of the Google Adwords Keyword Tool, which is now officially shut down. While this has been a top search method used by SEO professionals and marketers, there is an alternative available from Google called Keyword...
