What the New Facebook News Feed Updates Means for Pages In the latest announcement from Facebook earlier this month Pages will now begin to see an even bigger shift in visibility and engagement. This due in large part to their algorithm tweaking, which is now aimed at...
Twitter Business Account Mistakes To Avoid
How to Set Up Your Twitter Business Account the Right Way As business owners and entrepreneurs we have to project the right persona on Twitter. Many of us have a personal profile as well as a professional one. But which one is right for your branding? Our social...
How Voice Search is An SEO Game Changer
The New SEO - Voice Search Results If you've been using voice search technology from Apple Siri, Amazon Alexa, or Google Home more than you did in previous years then you're a part of a large and growing trend that's impacting the way we search for information and...
Hyper-Personalization: The New Personalized Website Experience
Reach More Website Visitors with Hyper-Personalization Techniques As technology continues to change the way we search and make purchases online so has the approach of website design. In today's social driven world businesses are adopting a new, personalized approach,...
10 Steps to Setting New Business Goals for the New Year
Create Your Success Plan in 2018 With These 10 Business Goals I set goals for my business so I can stay focused and driven on my life-long journey to success. Whether it is my continual education, spirituality, career, or finances, my well-crafted goals push me...
Monday Tips – Get Your Marketing Strategy Organized With These 4 Tools
Four Tools That Will Help Your Marketing Strategy Become More Productive Monday Tips is a short list of the best finds across the internet to start your week off right. Today I have some great resources to help you rev up your marketing strategy. Here’s four links...
Get Better Results From Your Current Website Design
How to Have a More Successful Website Design With Multivariate Testing If you have a high traffic website it's important to know which design elements are working well in order to increase your conversions. One way to find out is through testing, including A/B testing...
How to Develop a Strategic Content Marketing Plan
Create a Successful Content Marketing Plan One of the joys of working with my content marketing clients is in helping them discover their brand voice. I've learned a lot over the last few years in the realm of an ever changing SEO landscape, responsive website design...
How to Reach More Customers with Email Automations
Use Email Automations to Improve Your Online Sales Are you not getting enough responses from your current email campaigns? You might be missing out on sales just because your lists are not segmented to a specific target market. An email capture and valuable offer...
What the New 280 Character Limit on Twitter Means for Marketers
A Look at the New Twitter Character Limit Expansion It's been since the very beginning of Twitter's launch that articles and updates have been only allowed to be 140 characters. But now the company has tweaked its formula to a maximum of 280 characters. Traditionally...