Improve Your Brand Presence Online With These Live Streaming Video Tools

Monday Tips is a short list of the best finds across the internet to start your week off right. Today I have some live streaming video tools to help you improve your brand presence online. Here’s four links with tips and tricks to kick start your Monday.
Video content is quickly becoming first place when it comes to building a brand online. With a real-time broadcast you can quickly attract an interested audience. By taking advantage of live streaming tools you can host your show with ease. Would you like to successfully start your next live video? Take advantage of these resources, and let me know how these work for you!

1) High quality live video production – Wirecast by Telestream

Turn your live videos into a professional format. Wirecast by Telestream is a great way to capture, produce, and stream your broadcasts without the need for a high end production studio. In addition to your video camera you can also turn your iPhone into a live recording device. Get in on live Twitter feeds as well as precise audio/visual sync capabilities for top quality shows.

2) Connect with your live audience – Google Hangouts

Reach your viewers and customers instantly with this free resource available for Google Chrome or through your account. Google Hangouts allows users to start a group conversation, have private video chats with customers, and more. Use this tool to create a better connection with your prospects as well as your team.

3) Build a larger Fan base – Facebook Live

Build a larger audience with live events and behind the scenes video. Facebook Live can help your business stand out with real-time shows such as product demos, interviews, and more. This is a fun way to better connect with your Fans and to create a meaningful message that will gain a lot of visibility quickly.

4) Video recording and live streaming software – Open Broadcaster

Would you like to start a broadcast for free? Open Broadcaster is an open source software for PC, Linux and Mac users, which allows for recording and broadcasting your live videos. The developers have also created an API, which allows other developers to create their own  plugins to better control the streaming experience on Twitch, Mixer, and YouTube.

Hopefully you will find these live streaming video tools useful to your digital marketing strategy. Are there any that you would like to add as well?
Have fun with these Monday Tips and Tools.
Wishing you a FAN-tastic week!
Susan