by Susan Gilbert | Aug 11, 2022 | Author Tips, Book Marketing, Brand Marketing, Digital Marketing
Every book should have a distinct message that reflects a topic geared toward your client. It’s important to establish the heart of your book’s marketing message to your audience. Your readers need to clearly see the central focal point and how it relates...
by Susan Gilbert | Aug 4, 2022 | Author Tips, Book Marketing, Book Writing
As you begin to think about your new book it’s important to decide upfront what your end goal is. There are three different ways to approach a non-fiction book in the self-publishing world, and each serves a unique purpose. I’ll explain the three (3)...
by Susan Gilbert | Jul 14, 2022 | Author Tips, Book Writing
Have you ever written a manuscript only to say to yourself: “My idea started out so great. Now I don’t know what my book is about any more?” Many first-time authors face this roadblock after pouring hours into their first draft. Thankfully this is...
by Susan Gilbert | Jun 16, 2022 | Author Tips
You might have been thinking about telling your life story and lessons learned to your audience. If this is something that is compelling and inspirational then you can write a book that serves and helps others. Everyone has a story to share. Each one is unique and has...
by Susan Gilbert | May 26, 2022 | Author Tips, Book Marketing
You’ve done all of the hard work of writing and publishing your book. But what about offline events for marketing it? These are gaining traction once again, and could still be a great way to attract a whole new fan base. Even though you might be doing well...