Increase Your Blog Readership With These Content Marketing Tools

Monday Memos is a short list of the best finds across the internet to start your week off right.
Today I have some content marketing resources to help you improve your blog readership and online ranking. Here’s four links with tips and tricks to kick start your Monday.
Online audiences increasingly want stellar content, which makes visibility in search more of a challenge, but your business can stand out from the rest even in the midst of the competition. By incorporating the right tools you can add value to your content and create original and fresh articles. Would you like to reach even more readers? Take advantage of these content resources, and let me know how these work for you!

1) Gain real-time insights on content – SimpleReach

Grow your audience through paid precise content distribution of your articles with powerful analytics. SimpleReach, used by publishers and editors, has intuitive features such as optimization, attracting sales through smart content promotion, and targeting for your niche. You can request a demo to try it out and find out whether this is the right fit for your business.

2) Understand audience demographics and geographics – Quantcast

If you need better insights into who your readers are then you need to learn about where they are from and their background information in order to be most effective in your reach. Quantcast will provide information on an audience’s preferences, website activity, and more. The signup is free, and includes analytics on mobile as well.

3) Connect with the right influencers – Onalytica

If your business has not been able to successfully connect with key people or companies in your industry then this powerful software can help. Onalytica began in 2009 with social media analytics for influencers and digital communities. In 2013 the company expanded into the online software market with a tool which allows brands and businesses to find the right connections and build better relationships with them. These can include bloggers, the media, thought leaders, analysts, ect.

4) Simplify content editing – Percussion

Would you like to cut down your time on updating your website? Percussion is a precise content measurement tool (CMS) that does all the work for you, and provides a simple way to create and manage your content that search engines and readers will love. The tool allows users to improve the readability of their websites so that audiences can better find the most important information, especially on mobile.

Hopefully you will find these online tools useful to your content marketing strategy. Are there any that you would like to add as well?
Have fun with these Monday Tips and Tools.
Wishing you a FAN-tastic week!
Susan