by Susan Gilbert | Jun 3, 2014 | Digital Marketing
Does Your Business Bio Have the Blahs? When it comes to building your brand or business its important to remember that personality counts when focusing on standing out from the pack to your customers and potential leads. A great bio of you and/or your staff must be...
by Susan Gilbert | May 28, 2014 | Digital Marketing
How The Law Of Reciprocity Increases Sales With Your Customers Now that your customers are well educated, they have received more than they expected, and they feel valued because you listened to their input, it is time to benefit from all of your hard work. You are,...
by Susan Gilbert | May 27, 2014 | Digital Marketing
Sales And Customer Service Rise When You Educate Let’s pretend you are out on a shopping trip. You go to Store A, you see the product you have been thinking about purchasing, and it is simply displayed in its box on a shelf with a price tag. Since this creates...
by Susan Gilbert | May 23, 2014 | Digital Marketing
Adding Value For Your Customers If you have been running a business online for any amount of time, you probably have heard the old adage that you should always under promise and overdeliver. But what does this mean, really? And how can you begin practicing this in...
by Susan Gilbert | May 22, 2014 | Digital Marketing
Focusing On Your Customers Increases Sales If you will simply listen to your customers, they will tell you everything you need to do to make them happy. And while everyone knows that they should be conducting exit polls and sending surveys to their e-mail list, any...